An extensive website re-design and build for London based drinks start-up - and all round good dudes - Dash Water.
It was important to maintain the no nonsense, quaint approach of the brand through playful interactions and bold typography. But to also create a more professional platform for Dash Water to tell it's story, sell it's product and keep the world up to date on it's ridiculously refreshing sparkling waters.
We needed the Dash Water style-guide to act as a central hub where we could house a live inventory of UI components, design patterns, brand assets, code snippets - this enabled us to have an efficient cohesive design language.
Referencing the use of colour within the Dash Water brand we created a landing showcase in which the typography pairings compliments the image and iconography style - bold and simple.
Published: April 2017
Categories: Identity, Website Design & Print.